How do you fill your accommodation during off-season?


The problem

Rosneath Castle came to us to find new customers and fill their empty accommodation, especially during quiet periods.

We helped them tap into a brand new market, using our Big Deal and Hotels and Getaways booking products.

the bookings have been non stop since we went live on 5pm

— Sarah Quibell, Rosneath Castle

“Working with 5pm got our name out. We were looking to boost bookings in our quieter months and encourage more people to book their holiday with us instead of at the usual “caravan parks”.

We knew 5pm is a very popular and well known brand and their professionalism really set them apart. They knew exactly what we wanted to gain from working with 5pm and made sure it happened for us.”

200+ new bookings in just 3 months

all new customers

none of the bookings made via 5pm were previous Rosneath Castle visitors

filled off-season availability

Rosneath Castle set the availability that worked for them

What might have stopped you trying 5pm?

“Our only concerns were we might miss out on regular full payment bookings or it might cause a lot of extra workload for our reception team, but neither of these have been the case. We didn't realise how many bookings we would end up getting and it has boosted our quieter months, outwith school holidays. Its been great to have so many new people book their holidays with us.”

everything was just very easy

— Sarah Quibell, Rosneath Castle

“there's not much we need to do in terms of adding the bookings on to our own system, it's very straightforward. If there is a problem we're able to call or email, knowing it will get resolved. We will definitely pursue more deals with 5pm in the future.”

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